It’s time once again for Retro Ad
Tuesday Wednesday. Yeah, I didn’t much feel like posting anything yesterday, so I let my weekly feature you all look so forward to chuckling to go undone. Then again, now that it’s Wednesday, it gives me the opportunity to feature a certain not-so-retro commercial that really yanks my pet peeve chains. If you haven’t figured out what it is yet by the voluminous amount of clues I’ve dropped so far, here it is in all of its save 15% or more glory….
I could dedicate this post to how the guitar picker commercials are by far my least favorite of Geico’s many different ad campaigns it runs…
It’s time for this squirrel to enter rant mode! And today’s rambling rant is going to concern the workweek… or at least what is perceived to be the workweek….
The Geico ad obviously works of the well-known cultural phenomenon of referring to Wednesday as “hump day”. Why?
Because in the traditional workweek that runs from Monday through Friday, Wednesday is the middle day… and thus, the day 9 to 5’ers get “over the hump”, as the coming weekend is now closer in real time than the previous weekend. That means it’s almost time for TGIF, or Thank God it’s Friday!
And Monday… oh dear, let’s not even mention Mondays!
This is all fine and dandy, assuming you are one of those
poor unfortunate lucky people who work a traditional workweek. Well…. I don’t, and neither do millions of other hard working Americans who punch a timeclock in the evenings, late nights, and even on Saturdays and Sundays. But you sure wouldn’t know that from the way pop culture and even worse, the fucking media seem to think every non-unemployed American only works on five certain days of the week…
Not only would the fine men and women in our emergency services and at our hospitals not know what the camel was spouting off about were he to wander through their workplace, but neither would the large number of people who work in the dark underbelly of our ever growing 24-7-365 service field that society demands. Traditional Humpdayers would up and riot were Mecca or Mickey Dee’s closed up tight at 10 in the evening when they got a craving for McNuggets or Fabuloso…
Many of these people in critical or socially important jobs who work “odd” hours don’t even have the luxury of having a set workweek. I do, and am very grateful for it…. though it means I have a totally different concept of what each day means than those 9 to 5’ers who seem to be the darlings of society do. My workweek starts on Friday night and ends on Wednesday morning, so to me….
And as for you, Mr. Camel….
Take THAT, traditional workweek!!! Now it’s time to start recognizing those of us who don’t play by your archaic and silly rules!
Now if you’ll pardon me, I have a weekend to enjoy and a Friday to hide from….